Friday, December 16, 2011
Wednesday, September 14, 2011
Snoozer Loser, the latest app from DLP Mobile, is an alarm clock for your iPhone, but with an economic twist. You don’t just set a time to wake up. You also decide the dollar amount that you’ll be forced to pay for hitting the snooze button.
“Would you like to snooze? It’ll cost you!” warns Snoozer Loser when it goes off. Hit snooze, and you’ll be billed the amount of money that you elected to pay the night before – when you were still awake enough to know what’s good for you.
All good capitalists know that incentives motivate behavior. Snoozer Loser simply incentivizes you to get out of bed, by putting your own money on the line. You’ve heard of taxes on cigarettes? Consider this a tax on laziness. “It’s just enough money to make you think twice about hitting the snooze button,” says Zak Tanjeloff, the 25-year-old founder of DLP Mobile, which is headquartered in New York City.
So who profits from your laziness, should you choose to sleep in? Portions of the proceeds are donated to charity. You snooze, you lose – but at least someone less fortunate will gain.
Snoozer Loser is available beginning on Wednesday, September 14th, and is free to download from the App Store.
Thursday, March 17, 2011
OK so I have a confession to make. Never thought it would happen to me when I helped to build the Secret SMS Replicator as a developer at DLP Mobile. We had made the app as much as a gag, one day simply thinking, "wouldn't it be funny if.." We had no idea it would get the worldwide press it would get, and the controversy that it would create. We had no idea that it would catch the attention of Google itself. But what I really had no idea what that we built such a good app that my girlfriend would use it on ME and I would get caught by using the app I built to monitor my text messages without me knowing. How embarrassing. How ironic.
Things turned out okay in the end, but the office all had a great laugh at my expense, considering I was the one who originally came up with the idea for Secret SMS replicator..before I started dating my present girlfriend.
As you all remember, the Secret SMS Replicator, once installed on a phone, silently and secretly monitors all incoming text messages by BCCing your texts to the phone of the spy.
Last week, I decided to test the latest version of Reveal, the app which can detect and delete Secret SMS Replicator. When I ran the app, it warned me that Secret SMS Replicator had been installed and was running on my phone. I thought there was some sort of mistake, so I ran the app again and got the same answer. Confused, I used Reveal to delete the Secret SMS Replicator from my phone and went home, curious how this might have happened.
I walked into my apartment to be greeted by my girlfriend.
"How was dinner with your sister yesterday?" she asked. I had told her I was going to eat with my sister when instead I went over to my friends to watch the basketball game. Yikes.
"Um, good," I could barely respond.
She smiled, "and how was the game?"
Busted! I had to laugh too. She explained she put Secret SMS Replicator on my phone just because she was bored. I felt a little betrayed that she didn't trust me, but we talked about it actually turned into a pretty constructive conversation about boundaries, trust, and why I felt I had to lie to her about watching a basketball game with my buddy.
In the end, it all worked out for the best and think we are better off because of it. I thought I would share this anecdote with everyone because we all thought it was hilarious. Thankfully I wasn't doing anything too bad.
The Secret SMS Replicator is available at smsreplicator.com and the Reveal app is available in the Android Market
Wednesday, March 2, 2011
As you remember, Next Train NYC Lite knows exactly where you are and locates the subway nearest to you. Next Train NYC then counts down the time until your next train arrives on the platform.
Use the zoomable subway map to navigate your trip too.
App works offline too - all the content is preloaded on your phone - so no need for internet or 3G connection for this app to work.
We've taken an advertising based approach to our revenue model, and we hope you will enjoy the lovely iAds we have embedded into the app. Users also have the option to upgrade to the pro version for 1.99, and can enjoy an ad free experience.
Wednesday, February 2, 2011
iPad owners - rejoice! The much-anticipated Ipad-only newspaper has finally hit screens worldwide.
The app was officially launched today, at 11 a.m. in the Guggenheim Museum - and Techcrunch, among other sites, followed the event in a live blog.
The site also caught a snapshot of what's in store for readers with a nifty demo video showing us the magazine-like layout of the online publication.
DLP Mobile is excited! Are you? So many possibilities for complementary apps, too!
Drop us a line if you've got an idea!
Friday, January 7, 2011
Friday, December 31, 2010
Our first year as a company is coming to a close and what a year it was! We had phenomenal success, released over 100 apps. Some of them became internet controversies like the Mirror App for iPhone or Secret SMS Replicator - others became internet darlings like Near to Here and Late Mate. Either way, it's been a great year and I just want to thank my terriffic staff for continuing to make DLP Mobile the exciting and innovative company that it is.
Everyone be safe and enjoy the New Year!